Targeting Hispanics Requires Marketing Initiative and Cultural Understanding As part of a national or international franchise chain, franchisee stores are often required to meet certain contractual obligations and standards, offer a set line of products or services, purchase from specific vendors, display pre-approved materials and have a company “look.” Más...

Adults tapping Internet for election news American adult users of the Internet in August 2006 spent some time reading about politics or the coming U.S. election, a big increase from November 2004, according to a survey released on Wednesday by the Pew Internet and American Life Project. Más...

Olive Garden starting Hispanic Web site Olive Garden is reaching out to Hispanics by launching olivegardenespanol.com, a new, stand-alone Spanish-language Web site, on Monday. Más...

Yale University to post courses on Web for free Yale University said on Wednesday it will offer digital videos of some courses on the Internet for free, along with transcripts in several languages, in an effort to make the elite private school more accessible. Más...

Sweet Sorrow It’s been four years since Mexican-American musician Lila Downs became the first Latina to perform at the Academy Awards, an event that amounted to her international television debut. Más...

Insurance-wise, be ahead of the curve Hopefully, you'll never need the advice here, but most drivers will be involved in at least one fender-bender and wonder how and whether to file an insurance claim. Más...

Generic Drugs Getting Cheaper at Wal-Mart Wal-Mart announced Thursday a pilot program in Florida to sell about 300 generic prescription drugs for as low as $4 for a 30-day supply. Más...